Thursday, March 14, 2013

NEW YORK STATE'S 'I LOVE NEW YORK' SCENT(c) By Polly Guerin

New York State Scents with Iconic Tourism Logo
New York may have a bad rap when it comes to smelling fresh like a spring breeze of crystal clean air, but NoHo-based perfumery Bond9, long known for creating artisanal fragrances—now in partnership with the State of New York--- has launched ‘I Love New York,' a perfume collection, whose inspiration is the entire New York State. The collection, created by the brand’s owner Laurice Rahme was launched at the New York State Summer Media Night, held to promote travel within the state. The iconic I Love New York tourisim logo adorns shapely bottles of in different colored bottles. Regardless of what you pick for your vacation signature scent there’s something for almost everyone in this collection.

INSPIRATIONAL JOURNEY From landmark waterfalls and wine trails, to a splendor of cultural icons and a wealth of local food and drink, New York offers endless surprises and adventure in every corner. The 'I Love New York' fragrance collection seems to be meant to capture the endless vacation possibilities in New York State. Each fragance has its own distinct message in aromas that inspire one’s desire to travel and enjoy the many wonderful opportunities of discovery and leisure-time pursuits. Even if you journey vicariously there’s a great deal of thought that has gone into each fragrance.

HIS & HER SENTIMENTAL SCENTS The fragrances for his and her have distinct aromas that conjure up sentimental yearnings for the great outdoors. ‘New York for Her,’ fashioned in a Vivid ruby red bottle with peony and patchouli notes suggests—close your eyes and you’ll be transported to the sunny blueberry farms in the Chautauqua-Allegheny area. Well, it certainly beats the unpleasant odors of New York City. Then there’s ‘New York for Him’ in royal blue bottle, which suggests the rugged outdoors, rivers and lakes. Other scents celebrate Earth Day in a Green bottle and ‘New York for All’ with street smart geranium infusions.

MOTHERS & FATHERS AROMAS ‘I Love New York for Mothers’ in a pink bottle, celebrates a state full of tea rooms, hat shops, shoe shops and charming hansom cabs. Not to forget our founding fathers like John Jacob Astor, fur trader andThomas Edison who set up his company in Corning (Finger Lakes) to blow the first light bulbs, and the National Hall of Fame in Cooperstown---this is an amber based scent ‘New York for Fathers.’ A contemporary wedding bouquet of aromas identifies with “I Love New York for Marriage Equality,’ which celebrates New York’s same-sex marriage law in a white bottle with rainbow heart.

Ms. Rahme’s focus on custom-blended scents are sold in five New York area boutiques as well as Saks Fifth Avenue. BondNo9 also has 58 scents for different neighborhoods in the city. For further details check the website: www.BondNo9.







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